Biodiversity Barometer 2020

Since 2009, UEBT annually measures consumer awareness of biodiversity, and how this affects purchasing decisions. Eleven years of research, among 74,000 people from 16 countries, and among hundreds of leading companies, provides valuable insights that may guide companies and governments in their approaches towards people and biodiversity. In 2020, 6,000 consumers from 6 countries (France, UK, Germany, Switzerland, USA and Brazil) were surveyed by UEBT. Have a look at the results. Learn more here.

• Document type: Video

• Date: 2020